If you want people to buy your work online, you have to act like a business. Be your own advocate and biggest fan.
Your work needs to feel exactly like what your audience needs right now. They can’t live another minute without one of your amazing creations.
If you want your art to sell, you need to know how your collectors think. What they need right now. How to talk so they know you understand them. You are them.
They need to see you as the go to expert in your niche. They need to see that you have exactly what they want right now.
When you show your collectors that your art can and does make their lives more fun and interesting, they buy from you.
When you show your collectors how your art can change their living and working spaces for the better, allowing them to express who they are in those spaces, they will buy from you.
You need to show that your art is an answer to their needs, in a way that improves their lives in a HELL YEAH, TAKE MY MONEY and they don’t think twice about purchasing.
Hello fellow artists!
I just want to jump in here and share with you my experience of having Leigh and Paula as mentors.
Currently I am doing a paid-for course with them and it has been amazing. I have transformed during this course – my mindset has completely turned around and for the first time in many years, I believe I can have the life I truly want and deserve.
I started my journey with L&P on a 5 day free course and I became addicted. The knowledge, wisdom, inspiration and guidance that these two Queens give you is comparable to nothing else you can find out there.
I had been making art fulltime for years. But I was always struggling – either just making enough money to scrape by, or not making anything at all. I decided that perhaps I just wasn’t good enough and it would always be a struggle but I didn’t know what else to do. There was nothing else I wanted to do. I asked for help and along came Leigh and Paula.
I made much more money than the money I invested in the course. I know this is just the beginning and that everything I want is waiting for me to grab it.
Lynda Bell xxx
…I finally feel like I’m starting to get forward momentum in my art business and it’s awesome….
…I feel lucky to have found Paula and Leigh’s art program when I did. I wasn’t moving forward as an artist and I didn’t know how to!
As an artist with no sales experience and hating the idea of ‘sales’ techniques… Paula and Leigh’s art program teaches you how to attract your art collectors rather than sell to them. This really appeals to me.…
Can’t recommend Paula and Leigh’s content enough… if you’re an artist, serious about your business, and in need of clarity and support, don’t hesitate to get involved…
Clear, direct, supportive, no-nonsense advice, amongst a great group of individuals, who all just ‘get it’… I’m incredibly pleased to have found them.
Loved working with Leigh & Paula!
The course has brought me so much. I have a clearer vision of where I want to go with my art…
Since I did the course I was able to sell a few art pieces, got commissions and an invitation to exhibit.
…[Leigh & Paula are] very supportive in ensuring that their clients have all the tools and learning required to hand. But are also very clear about the inputs and work their clients need to implement for them to be able to achieve the results they are seeking….
…My experience has been life changing, I’ve been taken on a journey of self discovery to have the means to express who I am and what I do with clarity and focus, I’ve been mentored and guided on how to identify by ideal client and been provided with actionable steps to implement when it comes to marketing my art business…
…[they give] so much more than the content of the marketing strategy, they deliver an energy that enables everyone to break down those barriers and truly move down the road towards their goal.
…their frank direct approach is so refreshing, they say it like it is and truly loves what they do in empowering artists to own their power, and take all the right steps to convert that into a real business….
…[they provide] succinct and easy to follow direction to artists embarking on the daunting task of taking their practice online…
Unlike many other online courses there are no bots or mediators. You get Leigh and Paula up close and personal and the level of follow up with each course attendee on an individual basis is superb from both of them.
Leigh & Paula have been (and continues to be) instrumental in my transition from the corporate world to the wonderful world of being an artist.
…I’m still implementing skills, developing a social media presence, website with volumes of knowledge. The best teachers teach from the heart. You can feel it.
…[they] ensure that their clients have the correct mindset for success, but they also give clear and actionable ways towards their success.
This PDF is the go to to keep you on track as you set up and run your online art business.
Feeling lost? Check the PDF
Wanting to know what to do next? Check the PDF.
This mini course teaches you how to manage your time like a boss, but in a way that works for creatives. Get MORE DONE with LESS EFFORT every day and every week.
No more wondering where the time went. No more missing deadlines or not finishing projects. FLOW teaches you how to prioritize without feeling overwhelmed and helps you stay focused to get the job done.
This is a full mindset and business programme. We cover everything in depth from procrastination to your powerful why to how to set up your art business right.
Everything you want to know about social media, business, posting, mindset, mediation and more is covered in one power programme.
The 100 Days to RAVING Fans and our Sell MORE Art 30 Day Bootcamp focus specifically on how to sell your art.
This Mastery Programme covers everything about how to set up your business, all the moving parts behind the scenes, your mindset AND how to sell your art.
This is the full iceberg, not the tip. Everything we know about selling art online is covered in this programme.
Having a website helps, but, you don't necessarily need one.
You can be just as successful doing the programme solely from your chosen social media site, and selling directly from there.
There are a few things you’ll need to do differently: It will be slightly more time consuming and less automated…. but it’s very doable once you understand the differences and, make it very clear to your buyers what they need to do!
Having your own website that’s linked your shop will make it much easier for you and your collectors, that's all. But don't let that stop you - plenty of our students have successfully sold their work without any website at all.
Paypal is one option, Stripe is another.
Because yes, in order to sell your work online, you need some way to accept payment from your collectors. You'll need to have this set up before we get started.
Twice a week, days and times TBD, we will meet in a private Facebook group to do group coaching, and keep you motivated and moving forward.
As all our programmes and courses are e-products and not physical products, no refunds will be issued whatsoever.
© Leigh Shenton and Paula Mould 2019 All Rights Reserved
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